A quarantine Easter made fun

Our solution for Kinder’s Easter campaign in 2020

In 2020, Easter was on the way and families were struggling to make the best out of their time spent together in quarantine.

So Kinder came with a proposal – a fun and entertaining activity for parents & children to enjoy at home.

1/ An online egg hunt game, inspired by 3 characters loved by the little ones: a detective, a superhero and an explorer.

2/ A downloadable kit, full of ideas on how to organise a real egg hunt at home, plus a series of DIY craft instructions.

3/ A challenge to show us on Instagram how the egg hunt went, for a chance to win cool prizes.