Avon 2018

8FFLINE MARCH:
Modern love in modern times is defined by cheesy hashtags, check-ins, selfies, emoticons. We’re so busy loving each other online that we barely connect offline. And even when we’re together, as a couple, we put screens between us.
Last year, on Women’s Day, Avon proclaimed 8 March as 8ffline March, the day when we asked men to put aside the phones and offer their beloved women the most beautiful gift: time spent together… offline.